Values 

GEN is—

Intersectional

We launched the GEN Certification to provide an intersectional approach to gender equity at work. The GEN Certification assesses organizations across 200-plus indicators intersecting gender, race, age, and caretaker status.  When developing these indicators, GEN partnered with affinity groups to focus on employees whose experiences are often overlooked or undervalued in gender equity initiatives. 

Passionate

We’re in love with a vision of what the workplace can be. Data holds the power to shift culture, and brave new businesses understand that true inclusion leads to growth. That’s why we won’t stop until we’ve reached comprehensive workplace equity.

Innovative

We believe in doing what works. That means imagining new models where the old ones aren’t working, conducting research to find answers to the questions we haven’t answered yet, and forging partnerships with leaders who are willing to risk who they are for who they may become.

Effective

Evidence drives our decisions. Commitment drives our results. We settle for nothing less than equity that is intersectional, sustainable, and measurable.

Collaborative

We aren’t interested in telling people what to do. Real progress comes from working together. Doing as much listening as leading. Understanding that success is a shared endeavor. Making sure we pass it on.